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Plant Shasta daisies in full sun to light shade in well-drained soil rich in organic matter. Good soil drainage is especially important in winter because damp and soggy soil around the root crown of the plant can lead to rot.
Deadheading the spent flowers of Shasta daisies will extend their bloom period and prevent plants from going to seed. In the fall, after your plants have finished blooming, cut back the dead stems to basal growth and cover with a layer of mulch to provide winter protection.
Although Shasta daisies prefer soil that’s kept evenly moist, well-established plants can tolerate short periods of drought. In fact, overwatering often does more harm than underwatering, since Shastas don’t like wet feet. For the best performance, give your plants about an inch of water per week during summer dry spells.